All 10 projects
Concept projectArtisanal gelateria & caféCorso Vittorio

Dolce Freddo

Turning a beloved artisanal gelateria into a joyful, fast-loading mobile destination that showcases daily flavors, DOP ingredients, and allergen clarity.

Open live concept
Artisanal pistachio and blood orange sorbetto at Dolce Freddo in Noto

01Overview

Dolce Freddo is a small-batch artisanal gelateria, granita bar, and specialty café in the baroque heart of Noto, churning raw local milk, Bronte DOP pistachios, Avola almonds, and seasonal orchard fruit.

02The challenge

Despite exceptional craft, Dolce Freddo looked indistinguishable online from tourist-trap ice cream shops. Visitors walking through Noto on their phones couldn’t check today’s seasonal flavors, vegan/dairy-free sorbetti, gluten-free options, or late-evening opening hours.

03The strategy

Design a bright, pistachio-and-cream mobile-first website that celebrates ingredient provenance and makes exploring flavors, dietary tags, coffee & pastry rituals, and walk-up hours effortless.

04The solution

  1. 01Vibrant editorial hero highlighting daily small-batch gelato, morning almond granita with brioche, and instant walk-in / location details.
  2. 02Interactive Flavor Counter with dietary & category filters (Creme Classiche, Frutta & Sorbetti, Vegan / Dairy-Free, Gluten-Free) and origin notes.
  3. 03Caffetteria & Pasticceria menu covering artisanal granita col tuppo, espresso, cannoli espressi, and take-home thermal boxes.
  4. 04Transparent Ingredient & Allergen Guide detailing raw-material provenance (Bronte, Noto, Modica) and strict cross-contamination care.
  5. 05Clearly labeled sample customer impressions alongside daily seasonal opening hours, Piazza Municipio map, and catering inquiry form.
Small-batch gelato pozzetti counter and freshly baked brioche col tuppo
Morning almond granita and specialty espresso served on Corso Vittorio Emanuele
Roasted Bronte pistachio, Noto almond, and Modica chocolate ingredients

05Design decisions

Pistachio Green, Fior di Latte & Mulberry Palette

Creamy white (#FFFDF8), soft pistachio crema (#E6EFE0), deep Bronte green (#3B5238), and mulberry accents feel fresh, vibrant, and appetizing.

Warm Young Serif + Friendly Nunito Pairing

Young Serif lends heritage craft warmth to flavor titles, while Nunito keeps allergen badges, prices, and mobile navigation crisp and approachable.

Dietary & Allergen Transparency First

Travelers with lactose intolerance, vegan diets, or celiac requirements can filter the entire gelato counter in one tap before walking to the shop.

Street-Level Mobile Speed

Structured for visitors standing in the sun on Corso Vittorio Emanuele: today’s specials, opening hours, and directions are reachable within seconds.

06Expected impact

Designed to differentiate an authentic small-batch laboratory from mass-market competitors, attract ingredient-conscious travelers, and drive foot traffic across morning coffee, afternoon gelato, and after-dinner strolls.

What we would measure after launch

  • Interactive flavor counter filters (especially Vegan & Gluten-Free tags)To track after a real launch
  • Walk-in directions and map taps from mobile devicesTo track after a real launch
  • Take-home thermal box & event gelato-cart inquiriesTo track after a real launch
  • Peak-hour checks on seasonal opening hours and daily specialsTo track after a real launch

Next project

Maison Étoile

Fine Dining Restaurant · Haute Gastronomie · Place Vendôme, Paris

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